FCA: investimenti per 48 miliardi di euro

Il nuovo obiettivo di Sergio Marchionne è molto ambizioso: incrementare le vendite del 60% per arrivare a produrre 7 milioni di unità entro il 2018.

Per fare questo, il Gruppo FCA investirà 48 milioni di euro per cercare di rendere ancora più accattivanti i 3 marchi più gettonati in questo momento: Alfa romeo, Maserati e Jeep®.

La volontà è quella di rivaleggiare direttamente con GM, Volkswagen e Toyota.

Nei prossimi 24 mesi il colosso italo-americano cercherà di introdurre 20 nuovi modelli sul mercato, tra cui l’attesissima Maserati Alfiere.

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